services > SEO (search engine optimisation)

So you've got your website, it looks great ! But can anyone find it ?

Search Engine Optimisation is the process of fine tuning your website to get better rankings in the search engine results, in order to drive more traffic to your website.

Just having a website isn't enough, it's about whether people can find it, and where it appears in the search engine rankings. The higher up the rankings your website appears, the more likely people are going to visit your site.

Every search engine has its own methods of indexing and recording websites. Usually, they compare the information they find on your site, with the search term entered by a user. The more relevant your site appears to be, the higher up the rankings it will appear for that search term.

There are now many SEO companies around, making promises or guarantees of what they can deliver for your website in terms of ranking positions. These claims are often misleading, exagerated or in the worst cases, untrue.
Achieving a number 1, or even a number 10 (first page) position in a search engine can't be guaranteed...

Instead Zinki offers to analyse your website, suggest improvements and changes that need to be made, in order to improve your position in the search engine results pages. Of course our aim is to achieve the highest rankings possible, and if we do achieve a number 1 or first page position, everyone is very happy.

The results of a Search Engine Optimisation programme do not happen overnight. It is an ongoing process to steadily improve your rankings via results monitoring and continued website content adjustments.

If you feel that you need instant traffic increase to your website Zinki suggests a SEM (Search Engine Marketing) solution in combination with an ongoing SEO programme. SEM includes paid advertising methods, such as Google AdWords.

Zinki offers the following SEO services:

• SEO consultancy


• SEO programmes

To see the results of a successful Zinki SEO programme click the following link
zinki seo example

Listings or Rankings, be wary...
Many companies offer to get your website listed instantly with the major search engines. Easy...
Chances are if your website is already live on the internet and has at least one peviously indexed site linking to it (not always required), your site is already indexed anyway.
Being listed (indexed) does not mean good ranking !